Audit and marketing consulting services
Sunscrapers is a consultancy specializing in custom software development, full-stack web development, data engineering, and technical staff augmentation. Over the past 10 years, the company has delivered 250+ digital products used by clients all over the world. Despite the very dynamic growth rate of the organization and the high intensity of marketing activities, the client had noticed that its business potential is not fully utilized. The company’s Management Board turned to DIGITALKOD for support in verifying the effectiveness of the already implemented activities, optimizing their processes, and structuring current marketing activities. The main goals for this cooperation were to increase the effectiveness of marketing, organize their processes, and obtain reproducible results as well as provide support in the integration of marketing and sales activities.
Marketing for Software Company: case study